Agrinext Foods P. Ltd. has launched an ecosystem with the name, www.edenbag.com. EdenBag is expected to bring a contrast in the industry of agrarian products through a completely new supply chain and operational principles. EdenBag focuses on making fresh fruits and vegetables available to the general public and helping farmers through their ecosystem. It’s an ecosystem that benefits the whole industry of farming; Eden Bag follows the philosophy of
EdenBag focuses on making fresh fruits and vegetables available to the general public and helping farmers through their ecosystem. It’s an ecosystem that benefits the whole industry of farming; Eden Bag follows the philosophy of “Happy Customer, Happy Farmers”, and promise to follow this philosophy and go an extra mile to ensure happiness for people associated with them.
EdenBag focuses on delivering the farm fresh fruits and vegetables to its customers and providing the maximum benefits to farmers. Eden Bag’s vision is to convert pain points and challenges of the end consumer to a great opportunity for the farmers. The customers should get the fresh fruits and vegetables daily. This is ensured by Eden Bag as they give the unsold stock at the end of the day to the needy. Thus, making sure every day whatever customers buy is farm fresh and there is zero wastage. Addressing the critical pain points of the food business by eliminating two major constraints in the food supply chain- Middle men & Logistics, they aim to deliver value to both farmers and consumers. Eden Bag ensures it’s a win-win for both consumers and farmers.
The founder of Eden Bag, Kundan Kishore, is an investment banker by profession. His roots hails from farming family and thus have a fascination towards agriculture industry. He researched in over 250 villages to understand the agrarian industry to come up with a solution benefitting everyone in the supply chain. “Through Eden Bag, we want to empower the local producers and farmers by providing them technical and financial assistance in producing better quality and quantity of the produce”, said Kundan Kishore.
People can order fruits and vegetables online or through app of Eden Bag. There are kitchen managers who can personally take the orders from the public. Eden Bag’s focus on delivering fresh fruits and vegetables is accompanied by unique customer satisfaction program. The first order on Eden Bag by a customer is charged after the customer is completely satisfied with the quality of products.
Eden Bag’s philosophy of “Happy Customers, Happy Farmers” definitely looks to bring a change for betterment of the agriculture industry in India.
Do share your views and experiences with ‘Eden Bag’ if you order some. We will be happy to hear your views on concept and brand.
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